| 书目名称 | Media Trust in a Digital World | | 副标题 | Communication at Cro | | 编辑 | Thomas Osburg,Stephanie Heinecke | | 视频video | | | 概述 | Presents a critical and thorough analysis of the role of media trust in a digital world.Includes a broad range of case studies and a wealth of examples from practice.Proposes a new role of media that | | 图书封面 |  | | 描述 | This book examines the shifting role of media trust in a digital world, and critically analyzes how news and stories are created, distributed and consumed. Emphasis is placed on the current challenges and possible solutions to regain trust and restore credibility. The book reveals the role of trust in communication, in society and in media, and subsequently addresses media at the crossroads, as evinced by phenomena like gatekeepers, echo chambers and fake news. The following chapters explore truth and trust in journalism, the role of algorithms and robots in media, and the relation between social media and individual trust. The book then presents case studies highlighting how media creates trust in the contexts of: brands and businesses, politics and non-governmental organizations, science and education. In closing, it discusses the road ahead, with a focus on users, writers, platforms and communication in general, and on media competency, skills and education in particular. | | 出版日期 | Book 2019 | | 关键词 | Trust in the media; Truth and trust in journalism; Media trust and branding; Media trust and politics; M | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-30774-5 | | isbn_softcover | 978-3-030-30776-9 | | isbn_ebook | 978-3-030-30774-5 | | copyright | Springer Nature Switzerland AG 2019 |
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发表于 2025-3-21 18:44:29
