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Titlebook: Media Theories and Approaches; A Global Perspective Mark Balnaves,Stephanie Hemelryk Donald,Brian Shoe Textbook 20091st edition The Editor(

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书目名称Media Theories and Approaches
副标题A Global Perspective
编辑Mark Balnaves,Stephanie Hemelryk Donald,Brian Shoe
视频video
概述Offers analysis of media in non-western countries, with a specific chapter on India and ChinaProvides balanced discussion of traditional and digital mediaExplores relevant and timely topics such as vi
图书封面Titlebook: Media Theories and Approaches; A Global Perspective Mark Balnaves,Stephanie Hemelryk Donald,Brian Shoe Textbook 20091st edition The Editor(
描述.This unique textbook is a manageable introduction to all the theories and approaches that make up media studies, giving students an informed, balanced and global view of media today. Exploring the evolution of media internationally, this book offers theory and evidence in its discussion of past and present modes of media. Divided into four parts, readers are offered insight into critical theories and topics such as ‘Social and Global Change,’ ‘the Influence of Media,’ ‘Intercultural Communication’ and ‘News as a Form of Knowledge.’ Written by leading experts within media studies, Balnaves, Donald and Shoesmith lend their wealth of knowledge to the student reader through this text, guiding them through the progression of cultural and media studies..Genuinely global and cutting-edge, this leading textbook is the ideal learning resource for lecturers of media studies and undergraduate and postgraduate students seeking gain a thorough understanding of worldwide media, past and present. .
出版日期Textbook 20091st edition
关键词exceptionalfilm; film; media; media studies; Online
版次1
doihttps://doi.org/10.1007/978-1-137-09492-6
isbn_softcover978-0-230-55162-6
isbn_ebook978-1-137-09492-6
copyrightThe Editor(s) (if applicable) and The Author(s) 2009
The information of publication is updating

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Technologizing the wordms. In this chapter the authors will explore those experiences and provide a historical overview of the development of media. This chapter will explore the four major revolutions in media and convergence:
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Information warfare and modern propagandaformation warfare’ shows that the importance of the idea of information has expanded into all domains, including the military. How governments and corporations manipulate public opinion is important to our understanding of audiences and content in the media process. This chapter will introduce you to:
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Media economicsl structures and their organization. The national and global economic structures and organization of the media have also been affected by the rise of social media and increased competition. In this chapter the authors will look at:
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