| 书目名称 | Marketing in Transition: Scarcity, Globalism, & Sustainability | | 副标题 | Proceedings of the 2 | | 编辑 | Colin L. Campbell | | 视频video | http://file.papertrans.cn/625/624457/624457.mp4 | | 概述 | Includes the full proceedings of the 2009 World Marketing Congress.Offers quality research and insights in the field of marketing from around the world.Includes contributions related to marketing stra | | 丛书名称 | Developments in Marketing Science: Proceedings of the Academy of Marketing Science | | 图书封面 |  | | 描述 | .This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme .Marketing in Transition: Scarcity, Globalism, & Sustainability.. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consumer behavior..Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the .Journal of the Academy of Marketing Science (JAMS). and .AMS Review.. Volumes are edited by leading scholars and practitioners across a wide range of s | | 出版日期 | Conference proceedings 2015 | | 关键词 | Academy of Marketing Science; Customer Behavior; Developments in Marketing Science; Marketing Research; | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-319-18687-0 | | isbn_softcover | 978-3-319-36956-3 | | isbn_ebook | 978-3-319-18687-0Series ISSN 2363-6165 Series E-ISSN 2363-6173 | | issn_series | 2363-6165 | | copyright | Academy of Marketing Science 2015 |
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书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability影响因子(影响力)
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability影响因子(影响力)学科排名
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability网络公开度
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability网络公开度学科排名
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability被引频次
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability被引频次学科排名
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability年度引用
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability年度引用学科排名
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability读者反馈
书目名称Marketing in Transition: Scarcity, Globalism, & Sustainability读者反馈学科排名
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