| 书目名称 | Managing Technology from Laboratory to Marketplace |
| 副标题 | Cheating the Valley |
| 编辑 | Sanford L. Moskowitz,Chris Erickson |
| 视频video | |
| 概述 | First book to address the issue of moving technology from laboratory to marketplace in advanced materials markets.Uses case studies of successes and failures.Authors are among the most prominent names |
| 丛书名称 | Management for Professionals |
| 图书封面 |  |
| 描述 | .Managing Technology from Laboratory to Marketplace. outlines the process of getting innovative research out of the laboratory and into the market, a path which is often fraught with challenges. Many research projects meet their end as they attempt to cross this so-called “valley of death"--the period between the research phase of a project and the point when the new product or process emerging from that research becomes commercialized and enters the market. .Firstly, this book aims to better understand how and why projects succeed in entering the market while others falter. Second, it uses these insights to guide researchers to optimize their chances of successfully making that transition, and finding their place in the market. The book primarily uses case studies from the field of advanced materials, but can be used by any researcher making the transition from laboratory to marketplace. . |
| 出版日期 | Book 2024 |
| 关键词 | Valley of Death; Radical Research; Commercialization; Radical Innovation; Research Team; Advanced Materia |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-031-51421-0 |
| isbn_softcover | 978-3-031-51423-4 |
| isbn_ebook | 978-3-031-51421-0Series ISSN 2192-8096 Series E-ISSN 2192-810X |
| issn_series | 2192-8096 |
| copyright | The Editor(s) (if applicable) and The Author(s) 2024 |
发表于 2025-3-21 16:16:00
