Titlebook: Managing Innovation Inside Universities; Systematic Change fo Randolph Hall Book 2024 The Editor(s) (if applicable) and The Author(s), unde

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Purpose and Mission,l purpose. Typically not stated explicitly, universities must also generate revenues to pay the cost of their operations and to subsidize their social purpose mission. Universities struggle when lines are blurred between revenue generation and social purpose, confusing the role and mission of univer

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Digital Transformation,e-generating enterprises. In strategic plans, universities portray their appetite for change through words like transformation, innovation, and entrepreneurship. Yet, sometimes their focus is solely on the outside—such as the impacts of the knowledge they create on society. Digital transformation be

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Trust,r work. Technology has changed the pace of knowledge creation and opened new possibilities for collaboration. To build trust, data, methods, and software must be shared so that research can be examined by others. Universities must also build cultures in which values and technology coalesce toward im

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Innovation Inside,opment, technology transfer, or startup companies. However, truly innovative universities also aim for change on the inside, improving research, service, and learning. They also understand that entrepreneurial change does not necessarily result in innovation—novel and creative change that produces i

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0884-8289 niversity creativity, and boost effectiveness in research an.This book offers guidance on capturing the creative forces of the faculty, staff and students at universities. Given their unique and central role in America and the world, it examines how university research, learning and service can be i

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Digital Transformation,comes innovative in universities when also embraced to advance the fundamentals of academic mission. In the process, universities must reconsider how digitization can enhance their own creativity, collaboration, and community, while aligning incentives to the possibilities of new technology.

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