书目名称 | Managerial Decision Making |
副标题 | A Holistic Approach |
编辑 | Jeffrey Yi-Lin Forrest,Jeananne Nicholls,Sifeng Li |
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概述 | Provides a scientific, reliable and accessible tool to support managers and entrepreneurs in decision making.Introduces scholars to a brand new approach in the research on managerial decision making.D |
图书封面 |  |
描述 | This book develops a general theory of managerial decision making on the basis of a few elementary postulates. It employs logic as the method of reasoning, systems science in general and the systemic .YoYo Model. in particular, as the intuitive playground. By doing so, the authors take individually background-based guesswork out of processes of decision making. All established conclusions are expected to be generally employable in real-life applications. At the same time, the book is user friendly to a wide range of audience, coincides with people‘s intuition, and provides applicable results and insights for practical purposes. |
出版日期 | Book 2020 |
关键词 | business decision making; econometric tools; yoyo model; systems science; profit stagnation; market compe |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-030-28064-2 |
isbn_softcover | 978-3-030-28066-6 |
isbn_ebook | 978-3-030-28064-2 |
copyright | Springer Nature Switzerland AG 2020 |