Titlebook: Making Sense of Marketing; Graham Robinson Textbook 1990Latest edition Graham Robinson 1990 business.management.marketing

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书目名称Making Sense of Marketing影响因子(影响力)




书目名称Making Sense of Marketing影响因子(影响力)学科排名




书目名称Making Sense of Marketing网络公开度




书目名称Making Sense of Marketing网络公开度学科排名




书目名称Making Sense of Marketing被引频次




书目名称Making Sense of Marketing被引频次学科排名




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书目名称Making Sense of Marketing读者反馈学科排名

排出

Promotion Decisions,nspired products) and ensuringthe setting up of an effective distribution system. However, unless the potential customers and consumers are informed of the existence and ready availability of these products they are unlikely to buy. And unless the potential customers become convinced of the value of

Inflammation

Over to You, it will have confirmed that your existing marketing operations are professional, and compare favourably with well-based practice. Maybe you will have gained insightthat will inspire you to make improvements to your current marketing operations.

Excise

Place Decisions,e of more relevance to the customers than any other Marketing Mix decisions. In some retail businesses there can be little doubt that store location is of paramount importance and that the level of promotional expenditure required to compensate for a poor location is prohibitive.

赏心悦目

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暗指

Gourmet

Product Decisions,Let us remind ourselves of what marketing is…

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