| 书目名称 | Introduction to Social Media Marketing | | 副标题 | A Guide for Absolute | | 编辑 | Todd Kelsey | | 视频video | | | 概述 | Written for absolute beginners and new learners.Written in easy-to-understand conversational language.Provides an understanding of digital marketing and certifications that can help readers get interv | | 图书封面 |  | | 描述 | Easily understand the most important tools and skills in social media marketing. You‘ll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn social media monitoring. If you are completely new to social media marketing and you want to learn the basics, this guide will introduce you to the content quickly..Introduction to Social Media Marketing. .has a particular focus on ROI (return on investment), to help you think critically about the value social media could bring a business or organization. You‘ll explore the question of whether or not it‘s worth it to invest time and money in each social media channel..What You’ll Learn.Understand basic functions for most social media tools, including how to get up and running.See the benefits of social media tools and which one you should use for specific purposes.Calculatethe real ROI expected from using specific tools.Utilize social media monitoring and analytics.Who This Book Is For. .Those who need to get up to speed on a broad range of social media tools and techniques for business or personal use. This book is also suitable as a student reference.. | | 出版日期 | Book 2017 | | 关键词 | Skillbox; Facebook; LinkedIn; Hootsuite; Social Media; Social media tools; Digital media; ROI; ROI strategie | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4842-2854-8 | | isbn_softcover | 978-1-4842-2853-1 | | isbn_ebook | 978-1-4842-2854-8 | | copyright | Todd Kelsey 2017 |
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发表于 2025-3-21 19:16:03
