书目名称 | Internationalization of Emerging Economies and Firms |
编辑 | Marin Marinov (Professor),Svetla Marinova (Profess |
视频video | |
图书封面 |  |
描述 | Explores the impact of country and firm specific factors, the role of institutions and governments, the strive for compensation of initial disadvantages and the struggle in finding ways to counterbalance late coming into the international arena in the process of internationalization. |
出版日期 | Book 2012 |
关键词 | China; development; Eastern Europe; Engagement; foreign direct investment; internationalization; marketing |
版次 | 1 |
doi | https://doi.org/10.1057/9780230363663 |
isbn_softcover | 978-1-349-34555-7 |
isbn_ebook | 978-0-230-36366-3 |
copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2012 |