| 书目名称 | International Business Strategy | | 副标题 | Perspectives on Impl | | 编辑 | S. Raghunath,Elizabeth L. Rose | | 视频video | | | 概述 | Brings together informed discussions on phenomena central to inward and outward internationalization in a key emerging market: India.Considers a variety of perspectives on the complex issue of emergin | | 图书封面 |  | | 描述 | .This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward and inward internationalisation. .International Business Strategy .offers profound insights into international business activities in this rapidly-evolving environment, in which multinational corporations from emerging markets are now influential players. Reflecting the complex nature of India itself, the chapters employ a variety of theoretical lenses to shed light on a wide range of issues encountered by Indian businesses, from some of the world’s largest corporations to small, entrepreneurial firms. . | | 出版日期 | Book 2017 | | 关键词 | India; global; internationalization; emerging markets; stakeholders; business; business strategy; Emerging | | 版次 | 1 | | doi | https://doi.org/10.1057/978-1-137-54468-1 | | isbn_softcover | 978-1-349-71355-4 | | isbn_ebook | 978-1-137-54468-1 | | copyright | The Editor(s) (if applicable) and The Author(s) 2017 |
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发表于 2025-3-21 17:04:49
