Titlebook: Information and Communication Technologies in Tourism 2022; Proceedings of the E Jason L. Stienmetz,Berta Ferrer-Rosell,David Massi Confere

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https://doi.org/10.1007/978-3-030-94751-4eTourism Research; eCommerce and Tourism; Augmented Reality; Virtual Reality; ICT in Tourism; Smart Touri

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Video Game Experiential Marketing in Tourism: Designing for Experiencesrketing by investigating the interplay between experiential factors and in-game experiences, and how they may contribute to one’s intention to visit in-game destinations. By taking Assassin’s Creed Odyssey as the study context, game world dynamics, level of immersion, level of freedom, connection to

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Mixed Reality (MR) for Generation Z in Cultural Heritage Tourism Towards Metaverseeds and desires of the Gen Z to support the cocreation of transformative experiences. This study analysed the role of Mixed Reality (MR) from the perspective of Gen Z guests through 18 semi-structured interviews and inductive qualitative research. Participants believe that cultural heritage experien

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Video Games as a Media for Tourism Experiencehnology has some limitation, such as costs and time, which can be addressed by a different form of virtual technology, which is video games. The purpose of this study is to analyze the effects of mental imagery, sense of presence and addition of storytelling towards tourism experience by using video

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in Medical Tourism Value Chain, fraudulent practices, opportunistic behavior of intermediaries, foreign currency risks, and contractual/legal issues. While blockchain technology has immense potential to address the industry’s inherent challenges and inefficiencies, the current understanding of blockchain application in medical t