书目名称 | Influencer Marketing for Brands | 副标题 | What YouTube and Ins | 编辑 | Aron Levin | 视频video | | 概述 | Learn how to effectively use the social media landscape to promote and market your products.Understand how to find the right talent and audience for your influencer marketing campaign.Discover how you | 图书封面 |  | 描述 | .In the next few years, brands are on track to spend billions of dollars on influencer marketing. This form of marketing—currently utilized with great success on Instagram and YouTube—is not a short-lived fad, but a tectonic shift for the future of digital advertising. It‘s the way of the future, and the responsibility is on business leaders to keep up..Modern marketing professionals looking to adopt influencer marketing for their brands face equally modern challenges. Like finding the right talent, tracking and measuring results and quantifying how this new marketing opportunity aligns with the overall strategy. .Influencer Marketing for Brands. is the field guide for the digital age. After working with hundreds of brands from across the globe, author Aron Levin shares his insider knowledge gained from research, strategy, and hands-on experience from more than 10,000 successful collaborations with influencers on Instagram and YouTube. He provides you with valuable insights that help you eliminate guesswork and avoid common mistakes. More importantly, he shows you how to turn influencer marketing into a scalable and sustainable marketing channel.. .The digital media landscape grows | 出版日期 | Book 2020 | 关键词 | Influencer Marketing; Finding Influencers; Digital advertising; Facebook advertising; Content marketing; | 版次 | 1 | doi | https://doi.org/10.1007/978-1-4842-5503-2 | isbn_softcover | 978-1-4842-5502-5 | isbn_ebook | 978-1-4842-5503-2 | copyright | Aron Levin 2020 |
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