| 书目名称 | Industry Trends in Cloud Computing | | 副标题 | Alternative Business | | 编辑 | David Dempsey,Felicity Kelliher | | 视频video | http://file.papertrans.cn/465/464352/464352.mp4 | | 概述 | Offers insights into the B2B SaaS Business model and the inherent revenue framework.Provides an overview of the evolution of cloud-computing, Software as a service and Business-to-Business client rela | | 图书封面 |  | | 描述 | .Exploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeksto examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business. . | | 出版日期 | Book 2018 | | 关键词 | CC; SaaS; Infrastructure as a Service; IaaS; Platform as a Service; PaaS; Business-to-business; B2B; client | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-319-63994-9 | | isbn_softcover | 978-3-319-87693-1 | | isbn_ebook | 978-3-319-63994-9 | | copyright | The Editor(s) (if applicable) and The Author(s) 2018 |
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