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Titlebook: Imagining Britain’s Economic Future, c.1800–1975; Trade, Consumerism, David Thackeray,Andrew Thompson,Richard Toye Book 2018 The Editor(s)

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‘Information After Imperialism’: British Overseas Representation and Francophone Africa (1957–1967)nal imperial rivals, Cold War powers and also emergent non-aligned competitors. By analysing Franco-British broadcasting traditions, in particular, we can see how this asset was developed within the framework of an imagined market in which cultural value fluctuated.
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Commercial Preferences: Economics and Britain’s European Choices, 1945–2016erstood when explicitly compared with those made by the six European countries that started the integration process in 1950. How Britain diverged and then converged with its European neighbours is, hence, an important sub-theme.
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Book 2018 how British ideas have influenced global debates about market relationships over the past two centuries. The 2016 EU referendum hinged to a substantial degree on how competing visions of the UK should engage with foreign markets, which in turn were shaped by competing understandings of Britain’s ec
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,Imagining Britain’s Economic Future, c.1800–1975: Trade, Consumerism, and Global Markets,s of Britain’s relations with its key ‘imagined markets’ usually focus on discrete regions such as Europe or the Empire/Commonwealth, we consider how these relationships have intersected historically, paying attention to the role of foreign actors as well as British ones in shaping debates about the UK’s economic future.
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What Was a British Buy? Empire, Europe and the Politics of Patriotic Trade in Britain, c.1945–1963mic nationalism and Europeanism at a time of geo-political uncertainty. Over the period as a whole, the public representation of the idealised consumer emerged as a figure with loyalties which were now primarily national rather than imperial, or post-imperial.
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How Self-Service Happened: The Vision and Reality of Changing Market Practices in Britainng literature that the concept was an American import and model, and naturally popular with shoppers. It offers a more integrated account of how markets operated and were perceived—from the supply chain to retailers to consumers, and from structural and logistical issues to the emotions and instincts of the shopping public.
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Constructing Colonial Capitalism: The Public Relations Campaigns of Hong Kong Business Groups, 1959–s in world markets: they portrayed a benevolent form of colonialism, a symbiosis between Chinese industrial and British mercantile capital, an exemplar of free markets. This chapter shows how this propaganda war was wasteful and socially divisive.
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