Titlebook: Handbook of Research Methods in Human Operant Behavior; Kennon A. Lattal,Michael Perone Book 1998 Springer Science+Business Media New York

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Negative Reinforcement and Punishmentucial if we are to achieve our goal of predicting, controlling, and interpreting the behavior of organisms. Studying only positive consequences of behavior will reveal only half of the picture. Furthermore, negative reinforcement and punishment are particularly powerful, and constantly are present i

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Stimulus-Control Procedures everyday lives involves stimulus control. When a driver approaches a red light, he puts his foot on the brake pedal. When approaching a green light, he keeps his foot on the gas pedal. The driver’s responses are thus under the stimulus control of the light’s color. Analyzing existing stimulus contr

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PsychophysicsThe subject has two major fields of inquiry: global psychophysics, which studies readily discriminable stimuli that differ by large amounts, and local psychophysics, which studies the fine differences between barely discriminable stimuli (Luce & Krumhansl, 1988). Global psychophysics is concerned wi

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