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Titlebook: Handbook of Communication for Development and Social Change; Jan Servaes Reference work 2020 Springer Nature Singapore Pte Ltd. 2020 Commu

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Family Tree of Theories, Methodologies, and Strategies in Development Communicationo explain and predict situations and results. Theories explain the nature and causes of a given problem and provide guidelines for practical interventions. Diagnoses of problems translate into strategies, that is, specific courses of action for programmatic interventions that use a variety of techniques.
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Daniel Lerner and the Origins of Development Communications to his theory, leaving a distillation of ideas emphasizing (a) the universality of modernization and (b) faith in technology to solve social problems. These ideas continue, in important ways, to influence the field of development communication.
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De-westernizing Alternative Media Studies: Latin American Versus Anglo-Saxon Approaches from a Compao shed light on a number of issues regarding communication processes made by, from, and for the people. Furthermore, we will try to build bridges between both academic communities from a comparative media perspective.
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