书目名称 | Future Telco | 副标题 | Successful Positioni | 编辑 | Peter Krüssel | 视频video | | 概述 | Provides valuable insights into the latest developments of the telecommunications industry.Presents a comprehensive collection of strategic and technical trends, reported on by by industry experts.Inc | 丛书名称 | Management for Professionals | 图书封面 |  | 描述 | This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made – to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven “levers,” which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will be | 出版日期 | Book 2019 | 关键词 | telecommunications industry; over-the-top provider; communication services; digitalization; network oper | 版次 | 1 | doi | https://doi.org/10.1007/978-3-319-77724-5 | isbn_softcover | 978-3-030-08521-6 | isbn_ebook | 978-3-319-77724-5Series ISSN 2192-8096 Series E-ISSN 2192-810X | issn_series | 2192-8096 | copyright | Springer International Publishing AG, part of Springer Nature 2019 |
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