| 书目名称 | From Me to We | | 副标题 | How Shared Value Ca | | 编辑 | Ricardo Ernst,Jerry Haar | | 视频video | | | 概述 | Features real world cases as well as interviews with executives who have implemented a shared value strategy.Shows that shared value implementation is practically feasible as well as a new business co | | 图书封面 |  | | 描述 | Shared value is a management strategy in which companies find business opportunities in social problems. While philanthropy and CSR focus efforts focus on “giving back” or minimizing the harm business has on society, shared value focuses company leaders on maximizing the competitive value of solving social problems in new customers and markets, cost savings, talent retention, and more..This book takes the concept of shared value to the next level, with the concept of “Me to We” (also abbreviated as “M2W”) and discusses the current state of the business-environment-government relationship and shows how the shared value model can contribute to each entity. Citing real cases and examples from multiple industries, the authors show that shared value promotes shareholder interests while serving as a successful business strategy. Chapters explore the emerging phenomenon of shared value, the shareholder-stakeholder comparisons, the role of government inthe stakeholder environment, shared value as it related to competitiveness, and operational issues such as implementation, communication, and leadership in their relationship to shared value..Readers will find useful strategies of Me to We a | | 出版日期 | Book 2022 | | 关键词 | shared value; corporate engagement; business and society; corporate social responsibility; CSR | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-87424-7 | | isbn_softcover | 978-3-030-87426-1 | | isbn_ebook | 978-3-030-87424-7 | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer Nature Switzerl |
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发表于 2025-3-21 19:18:53
