书目名称 | Foreign Market Subsidiary Mandates | 副标题 | A Select and Tempora | 编辑 | Nicolas Lohr | 视频video | | 概述 | Publication in the field of economic sciences.Includes supplementary material: | 图书封面 |  | 描述 | This book investigates how foreign subsidiaries of multinational corporations expand their presence and functional scope into foreign territories. It thereby focuses on how cross-border subsidiary mandates are obtained and how they develop over time. Multiple case-studies based on in-depth interviews with HQ and subsidiary management suggest that subsidiary internationalization represents a select MNC phenomenon and that associated foreign market mandates are only of temporary nature. Foreign subsidiaries appear to receive cross-border responsibility if their value proposition for overcoming liability of inter-regional foreignness is capable of more than offsetting any risk increase that stems from principal-agent relationships between corporate headquarters and foreign subsidiaries. Following the initial mandate gain, the subsidiary’s restrained access to HQ-like functions, intra-MNC competition and altering localization degrees in the market covered by the mandate puts the sustainability of cross-border responsibilities at risk. As a consequence, internationalization trajectories of foreign subsidiaries often follow discontinuous rather than gradual evolutionary paths. In additi | 出版日期 | Book 2014 | 版次 | 1 | doi | https://doi.org/10.1007/978-3-658-02668-4 | isbn_softcover | 978-3-658-02667-7 | isbn_ebook | 978-3-658-02668-4 | copyright | Springer Fachmedien Wiesbaden 2014 |
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