书目名称 | Factors Driving Social Network Site Usage | 编辑 | Claus-Peter H. Ernst | 视频video | | 图书封面 |  | 描述 | Based on multiple surveys, the present book gives valuable insights into the factors driving Social Network Site usage behavior for both practitioners and academics. By empirically evaluating multiple influence factors, it contributes to the current body of knowledge on Social Network Site usage behavior and provides multiple practical implications for Social Network Site service providers, advertisers, etc. | 出版日期 | Book 2015 | 关键词 | Facebook; Perceived Belonging; Privacy Risk; Social Network Site; Technology Usage | 版次 | 1 | doi | https://doi.org/10.1007/978-3-658-09918-3 | isbn_softcover | 978-3-658-09917-6 | isbn_ebook | 978-3-658-09918-3 | copyright | Springer Fachmedien Wiesbaden 2015 |
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