| 书目名称 | Excel 2019 for Marketing Statistics |
| 副标题 | A Guide to Solving P |
| 编辑 | Thomas J. Quirk,Eric Rhiney |
| 视频video | |
| 概述 | Written in a step-by-step, instructional format, with accompanying Excel screenshots, enabling readers to solve statistics problems on their own.Contains forty (40) statistics problems (as well as ans |
| 丛书名称 | Excel for Statistics |
| 图书封面 |  |
| 描述 | This book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you..Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. .Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems. capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work..In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a f |
| 出版日期 | Textbook 2021Latest edition |
| 关键词 | Applied Marketing Statistics; Marketing Statistics; Excel 2019 Marketing Statistics; Excel 2019; Excel M |
| 版次 | 2 |
| doi | https://doi.org/10.1007/978-3-030-62781-2 |
| isbn_softcover | 978-3-030-62780-5 |
| isbn_ebook | 978-3-030-62781-2Series ISSN 2570-4605 Series E-ISSN 2570-4613 |
| issn_series | 2570-4605 |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
发表于 2025-3-21 18:09:56
