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Titlebook: Emotional Engineering vol. 2; Shuichi Fukuda Book 2013 Springer-Verlag London 2013 Emotional Engineering.Expectation Management.Human Beav

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Kansei Engineering: Types of this Methodology,nted to the consumers. Studies of the application of each type will be presented, since its inception to 2011. Thus, it is possible to notice the different procedures that each type can assume; in addition, the answers may be obtained by applying this methodology. Each type of KE uses different supp
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Robust Design on Emotion for PET Bottle Shape Using Taguchi Method,nderstand the design parameter that can satisfy customers’ impression. Robust design of Taguchi method was applied to obtain the optimum combination of design parameters that can match customers’ impressions. The optimum combination of design parameters can generates a PET bottle design that stable
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Multisensory User Experience Design of Consumer Products,ion. The target users of industrial products (in the Business to Business—B2B market) are industries that decide to purchase a product on the basis of its technical features, functions and performance. Differently, the target users of consumer products (in the Business to Consumer—B2C market) are th
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