书目名称 | Electronic Commerce 2018 | 副标题 | A Managerial and Soc | 编辑 | Efraim Turban,Jon Outland,Deborrah C. Turban | 视频video | | 概述 | The leading Graduate text on E-Commerce brought completely up to date.End of chapter exercises, case studies, and class projects.Includes supplementary material: .Request lecturer material: | 丛书名称 | Springer Texts in Business and Economics | 图书封面 |  | 描述 | .This new Edition of .Electronic Commerce. is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applications, such as buying and selling stocks and airline tickets online, are reaching maturity, some even exceeding non-Internet trades. However, EC is not just about buying and selling; it also is about electronically communicating, collaborating, and discovering information. It is about e-learning, e-government, social networks, and much more. EC is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people..The most important developments in EC since 2014 are the continuous phenomenal growth of social networks, especially Facebook , LinkedIn and Instagram, and the trend toward conducting EC with mobile devices. Other major developments are the expansion of EC globally, especially in China where you can find the world‘s largest EC company. Much at | 出版日期 | Textbook 2018Latest edition | 关键词 | Electronic Commerce; E-Commerce; Online Business; Mobile Commerce; EC Systems; Social Commerce; Smart Comm | 版次 | 9 | doi | https://doi.org/10.1007/978-3-319-58715-8 | isbn_softcover | 978-3-319-86460-0 | isbn_ebook | 978-3-319-58715-8Series ISSN 2192-4333 Series E-ISSN 2192-4341 | issn_series | 2192-4333 | copyright | The Editor(s) (if applicable) and The Author(s) 2018 |
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