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Titlebook: E-Commerce and Web Technologies; 15th International C Martin Hepp,Yigal Hoffner Conference proceedings 2014 Springer International Publishi

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Using Dependency Bigrams and Discourse Connectives for Predicting the Helpfulness of Online Reviewse. In this study we evaluate the performance of two text-based features that have not been used in that context, namely (a) a variation of the bigram feature, utilizing grammatical dependencies and (b) discourse connectives. By treating helpfulness prediction as a binary classification task we show
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Customer Load Strategies for Demand Response in Bilateral Contracting of Electricityaded in organized markets or by negotiating forward bilateral contracts. Demand response (DR) refers to participation by customers in electricity markets, seeing and responding to prices as they change over time. Customers may adopt several basic load response strategies, notably foregoing electrici
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How to Create an E-Advertising Adaptation Strategy: The AEADS Approachithout place or time limitation. Personalization is an ingenious way to potentially increase the effectiveness and efficiency of web-based advertisements. In this paper, a model for creating personalisation specification for businesses (.), based on ., is introduced. The paper also implements a vers
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Modelling User Behaviour in Online Q&A Communities for Customer Supportrch has been carried out in order to study the user behaviour on Q&A sites. However, many research questions remain unanswered, as the underlying dynamics of replying in online communication platforms are not yet fully understood. One reason for this is that the interaction patterns in typical datas
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E-Commerce and Web Technologies978-3-319-10491-1Series ISSN 1865-1348 Series E-ISSN 1865-1356
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