Titlebook: Driving Demand for Broadband Networks and Services; Raul L. Katz,Taylor A. Berry Book 2014 Springer International Publishing Switzerland 2

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978-3-319-36021-8Springer International Publishing Switzerland 2014

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Raul L. Katz,Taylor A. BerryFirst study of its kind to address the issue of demand for broadband services.Offers a set of best practices and recommendations aimed at promoting broadband demand.Provides real world examples of pol

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Signals and Communication Technologyhttp://image.papertrans.cn/e/image/282914.jpg

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https://doi.org/10.1007/978-3-531-19619-0 of the demand gap. This process begins by estimating the percentage of the population that can purchase broadband, yet still do not. Once this gap is quantified, it is necessary to understand the drivers of this so-called “failure.”

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https://doi.org/10.1007/978-3-531-19823-1ch access. Examples of complementary dynamics in broadband adoption include applications and content that users value, and therefore should be attractive enough to encourage the purchase of the service.

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Gisela Steins,Pia Anna Weber,Verena Wellingnal ICT planning in general. Some of the terms presented in this chapter are closely linked to concepts introduced in modules 1—Policy Approaches to promoting Broadband Development and 3—Law and Regulation for a Broadband World.

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