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Titlebook: Data Science and Analytics for SMEs; Consulting, Tools, P Afolabi Ibukun Tolulope Book 2022 Afolabi Ibukun Tolulope 2022 Data Science.Busin

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https://doi.org/10.1007/978-981-15-4806-2nd create a road map or an example of how to navigate a business analytics consulting project. We start with a description of the SME ecommerce environment generally, since this is the business environment of our selected case study; we then talk about the sources of data for analytics peculiar to t
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Data for Analysis in Small Business,s and touches on data literacy. In addition, we will explain typical data preparation procedures for data analytics techniques. To conclude, we look at data visualization, particularly toward preparing data for various analytics tasks as explained in Section 1.3.
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Descriptive Analytics Tools,rends and patterns on an overall basis, and deep dive into product categories and customer groups. It also helps SMEs plan product strategy, pricing policies that will maximize their projected revenues and derive valuable insights for getting more customers.
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