书目名称 | Corporate Foresight |
副标题 | Towards a Maturity M |
编辑 | René Rohrbeck |
视频video | http://file.papertrans.cn/239/238451/238451.mp4 |
概述 | Presents normative guidelines on how to build organizational future orientation.Provides 8 detailed examples on best practices which are described in detail.Examples presented using many illustrations |
丛书名称 | Contributions to Management Science |
图书封面 |  |
描述 | Have you ever wondered why even large companies fail when faced with changes in their environment? Would you be surprised to learn that the average life expectancy of a Fortune 500 company is below 50 years? This book presents findings from 19 case studies in multinational companies such as Siemens, Volkwagen, General Electric, Philips and Deutsche Telekom. René Rohrbeck proposes a Maturity Model to assess how prepared a company is to respond to external (disruptive) change. He uses data from 107 interviews with board members, corporate strategists, innovation managers, and corporate foresight professionals to present and discuss best practices. Using illustrations to show the complex interaction of corporate foresight with other units such as innovation and strategic management, René Rohrbeck provides the reader with rich insights on how to make an organization agile and reactive towards change. For scholars this book proposes multiple hypotheses and frameworks for future research. |
出版日期 | Book 2011 |
关键词 | Discontinuous Corporate Change; Innovation Management; Maturity Model; Organizational Future Orientatio |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-7908-2626-5 |
isbn_softcover | 978-3-7908-2827-6 |
isbn_ebook | 978-3-7908-2626-5Series ISSN 1431-1941 Series E-ISSN 2197-716X |
issn_series | 1431-1941 |
copyright | Springer-Verlag Berlin Heidelberg 2011 |