书目名称 | Consumer Reaction, Food Production and the Fukushima Disaster | 副标题 | Assessing Reputation | 编辑 | Kentaka Aruga | 视频video | | 概述 | Reveals how consumers react toward food produced near a nuclear plant in a post-disaster situation and what factors shape customer attitudes.Assesses how reputation can affect consumer behavior after | 图书封面 |  | 描述 | .This book examines the factors involved in consumer responses to food produced in regions near the Fukushima Daiichi Nuclear Plant following the March 2011 Eastern Japanese earthquake, and assesses how responses to reports on food safety and risk of radiation contamination shaped consumer perceptions of and subsequent behavior toward products from the Fukushima prefecture. On the basis of a survey conducted in 2014 among 8,000 consumers from all parts of Japan and focusing on ten food products (rice, cucumbers, apples, shiitake mushrooms, beef, pork, eggs, tuna fish, wakame seaweed, and mineral water) it investigates consumer choices specifically based on rumor (“fuyou”) and not fact as well as how “fuyou” damage shaped such choices. It then goes on to analyze the differences between these customer choices. . | 出版日期 | Book 2017 | 关键词 | Food with risk of nuclear contamination; Consumer survey; Education on food and radiation; Altruism and | 版次 | 1 | doi | https://doi.org/10.1007/978-3-319-59849-9 | isbn_softcover | 978-3-319-86717-5 | isbn_ebook | 978-3-319-59849-9 | copyright | Springer International Publishing AG 2017 |
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书目名称Consumer Reaction, Food Production and the Fukushima Disaster影响因子(影响力) 
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书目名称Consumer Reaction, Food Production and the Fukushima Disaster网络公开度 
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书目名称Consumer Reaction, Food Production and the Fukushima Disaster被引频次学科排名 
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