期刊全称 | Approaching Business Models from an Economic Perspective | 影响因子2023 | Wei Wei,Wuxiang Zhu,Guiping Lin | 视频video | | 发行地址 | This book is designed to inspire, illuminate and challenge.This book provides a set of tools to measure business model designs and shed light on the process logic involved in doing so.This book highli | 学科分类 | SpringerBriefs in Business | 图书封面 |  | 影响因子 | Approaching Business Models from an Economic Perspective examines business model logic and explores the model from different aspects including definition, design, functionality, elements, and self-sustaining logic. It explains the essence and core elements of a business model and unlocks its mysteries, helping transform business model practices into an expedient set of theories that in turn facilitate application in real scenarios. The book explores the logic behind the six major elements and enables entrepreneurs to study and implement business model theory and make decisions confidently based on a compelling logic. Moreover, it demonstrates through an array of convincing examples that a transaction structure and its six elements follow the principles of increasing transaction value, reducing transaction costs, and mitigating transaction risks. | Pindex | Book 2013 |
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