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Titlebook: Acquisition Strategies in European Emerging Markets; Klaus E. Meyer (Professor),Saul Estrin (Adecco Pro Book 2007 Palgrave Macmillan, a di

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Söhne und Töchter in westdeutschen FamilienTuborg, to create the Carlsberg Group, which sells over 79 million hector litres (hl) of beer and 21 million hl of soft drinks worldwide each year. The Group has grown mostly through expansion in foreign markets and runs 67 breweries in 40 countries.
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Book 2007This study investigates mergers and acquisitions in emerging economies. Combining a questionnaire survey with eleven case studies in Poland, Hungary and Lithuania, it develops a dynamic perspective of international acquisitions, and a refined acquisition typology. Implications are derived for managers and policy makers, and for scholarly research.
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https://doi.org/10.1057/9780230286542Acquisition; brand; business; business strategy; Central Europe; emerging markets; foreign direct investme
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Hungary and Lithuania, it develops a dynamic perspective of international acquisitions, and a refined acquisition typology. Implications are derived for managers and policy makers, and for scholarly research.978-0-230-28654-2
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