| 书目名称 | When Business Meets Culture |
| 副标题 | Ideas and Experience |
| 编辑 | Beatriz Muñoz-Seca,Josep Riverola |
| 视频video | |
| 图书封面 |  |
| 描述 | The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture‘s role as an economic developer. |
| 出版日期 | Book 2011 |
| 关键词 | business; management; marketing; service; strategy |
| 版次 | 1 |
| doi | https://doi.org/10.1057/9780230295117 |
| isbn_softcover | 978-1-349-32733-1 |
| isbn_ebook | 978-0-230-29511-7 |
| copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2011 |
发表于 2025-3-21 19:45:37
