书目名称 | The Preference-Driven Lead User Method for New Product Development |
副标题 | A Comprehensive Way |
编辑 | Alexander Sänn |
视频video | |
概述 | Publication in the field of economic sciences.Includes supplementary material: |
丛书名称 | Forschungs-/Entwicklungs-/Innovations-Management |
图书封面 |  |
描述 | .Alexander Sänn presents a functional method based on lead user method, preference measurement, and recommendations using collaborative filtering. The introduced method in this book stimulates input from internal and external sources, predicts basic customers’ acceptance, and evaluates this input against pre-defined criteria such as feasibility and existing patents for further concept generation. In sum, the new method addresses common innovation barriers and helps to reduce management uncertainties. This book provides further insights to the use of lead users as innovation sources in three major industries. The author extends the methodological toolbox with practical implications and contributes to the highly discussed topic in innovation management.. |
出版日期 | Book 2017 |
关键词 | Intrusion Prevention; Open Innovation; Crowd Wisdom; Marktanalyse; IT-Security; CRITIS |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-658-17263-3 |
isbn_softcover | 978-3-658-17262-6 |
isbn_ebook | 978-3-658-17263-3 |
copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wies |