| 书目名称 | The Economics of the Audiovisual Industry: Financing TV, Film and Web | | 编辑 | Mario Torre | | 视频video | http://file.papertrans.cn/909/908389/908389.mp4 | | 图书封面 |  | | 描述 | This book is open access under a CC BY licence. Recent reductions in public funding for audiovisual products have led to dramatic changes in the industry. The lack of interaction between the industry and capital markets has made sourcing funds for audiovisual products especially difficult.This book explains why the distance between the audiovisual and financial markets exists, and considers the perspective of both audiovisual companies and financial intermediaries. Providing a thorough overview of the audiovisual industry in three major categories (television, cinema and web), it analyses the financing behind each. The author adapts the traditional assessment methods to include exploitation rights, distribution deals and risk determinants ; he also proposes a pricing model for the audiovisual products demonstrating that prices and values in a industry of prototype goods do not depend solely on cost and revenue. The book also includes a methodology for analysing the economics of the sector, the different sales agreements between broadcasters and the distribution deals between distributors and independent producers. Finally, a description of the main financial products for private fi | | 出版日期 | Book‘‘‘‘‘‘‘‘ 2014 | | 关键词 | access; cinema; economics; media; methodology; model; pricing; reason; structure; television | | 版次 | 1 | | doi | https://doi.org/10.1057/9781137378477 | | isbn_ebook | 978-1-137-37847-7 | | copyright | Mario La Torre 2014 |
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