书目名称 | The Business of iPhone and iPad App Development | 副标题 | Making and Marketing | 编辑 | Dave Wooldridge,Michael Schneider | 视频video | | 概述 | Follow-up to successful first edition.Only book on selling and marketing apps written specifically for developers.Market for iPhone and iPad apps continues to grow | 图书封面 |  | 描述 | The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a gold rush for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store....The Business of iPhone and iPad App Development. was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creatorsperfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app! . | 出版日期 | Book 2011Latest edition | 版次 | 2 | doi | https://doi.org/10.1007/978-1-4302-3301-5 | isbn_softcover | 978-1-4302-3300-8 | isbn_ebook | 978-1-4302-3301-5 | copyright | Dave Wooldridge and Michael Schneider 2011 |
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