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Titlebook: Sustainable Luxury Brands; Evidence from Resear Cesare Amatulli,Matteo De Angelis,Gianluigi Guido Book 2017 The Editor(s) (if applicable) a

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Inside Luxury: Main Features, Evolving Trends, and Marketing Paradoxes,volution. Indeed, the luxury sector has been characterized in the last decades by changes in terms of product features offered by companies and also in terms of the way in which customers approach high-end products.
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Insights from Key Topics in Sustainable Luxury Research, stream is quite broad to be effectively investigated in a book chapter, we had to choose those topics that might be considered as particularly “hot” and relevant in today’s academic and managerial debate. In particular, we chose to shed light on research insights into the following areas: (1) susta
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Conclusions, be equity, sobriety, and altruism. How can concepts carrying such diverse, almost opposite, association be paralleled? How can the idea of sustainable luxury be the core subject of a book? While many might think of sustainable luxury as nothing more than an oxymoron, especially in the last decade,
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Sustainability Across Industries, sustainability, companies are pushed to adopt ever-stricter sustainability standards. With the shift from “conspicuous consumption” to “conscientious consumption,” responsible consumers have become more informed about brands and products of all kinds—luxury and non-luxury alike.
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