| 书目名称 | Strategy for Action – I | | 副标题 | The Logic and Contex | | 编辑 | Giorgio Gandellini,Alberto Pezzi,Daniela Venanzi | | 视频video | | | 概述 | The innovative and unique feature of this short series on strategic management (two conceptually related, but independent volumes), which sets it apart from the myriad of books on the subject, is that | | 丛书名称 | SpringerBriefs in Business | | 图书封面 |  | | 描述 | The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. The model which introduces this volume sets the stage for addressing the major phases of the strategic management process: environmental analysis, strategy formulation and development, strategy evaluation and control. Its conceptual and operational structure is described in the first part, together with a practically oriented definition of strategy, and a brief discussion of the logic and benefits of the judgmental modeling approach to decision making.The second part critically addresses the classical approaches to the analysis of the external and internal environmental factors, which have an impact on the “functioning” of the basic model, i.e. the structural characteristics of the industry context, and the companies’ technical, organizational, financial, and human resources, including the translation into operational models of otherwise rather theoretical concepts. | | 出版日期 | Book 2012 | | 关键词 | Competitive strategy; Environmental analysis; Strategic decision-making; Strategic management process; S | | 版次 | 1 | | doi | https://doi.org/10.1007/978-88-470-2487-8 | | isbn_softcover | 978-88-470-2486-1 | | isbn_ebook | 978-88-470-2487-8Series ISSN 2191-5482 Series E-ISSN 2191-5490 | | issn_series | 2191-5482 | | copyright | The Author(s) 2012 |
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发表于 2025-3-21 16:37:42
