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Titlebook: Strategy and Communication for Innovation; Integrative Perspect Nicole Pfeffermann,Julie Gould Book 2017Latest edition Springer Internation

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发表于 2025-3-21 17:20:18 | 显示全部楼层 |阅读模式
书目名称Strategy and Communication for Innovation
副标题Integrative Perspect
编辑Nicole Pfeffermann,Julie Gould
视频videohttp://file.papertrans.cn/880/879405/879405.mp4
概述Presents state-of-the-art knowledge of innovation management.Focuses on an integrative management perspective.Covers a wide range of topics.Includes supplementary material:
图书封面Titlebook: Strategy and Communication for Innovation; Integrative Perspect Nicole Pfeffermann,Julie Gould Book 2017Latest edition Springer Internation
描述This contributed volume presents a state-of-the-art compendium for startups and corporations, focusing on corporate ventures. The book is based on the volume "Strategy and Communication for Innovation" and includes up-to-date discussions which help to better understand strategy and communication from a startup perspective. Each chapter offers a starting point for the exchange of ideas, key lessons and new insights from entrepreneurial perspectives such as e-ventures, corporate ventures and traditional ventures. Readers with an interest in innovation management will benefit from this book.
出版日期Book 2017Latest edition
关键词Business Model Innovation; Communication Management; Corporate Ventures; Entrepreneurial Strategies in
版次3
doihttps://doi.org/10.1007/978-3-319-49542-2
isbn_softcover978-3-319-84184-7
isbn_ebook978-3-319-49542-2
copyrightSpringer International Publishing AG 2017
The information of publication is updating

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Redefining Collaborative Innovation in the Digital Economyof the technology driven companies which are at the forefront of this evolution that impact both the inbound phase of the collaborative innovation, to get new ideas, knowledge as well as technology, and the outbound phase of commercialization and adoption of innovative products and services.
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Includes supplementary material: This contributed volume presents a state-of-the-art compendium for startups and corporations, focusing on corporate ventures. The book is based on the volume "Strategy and Communication for Innovation" and includes up-to-date discussions which help to better understa
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When Business Model Meets Open Innovation that it is the increasing connectivity that results in plummeting transaction cost, which in turn, has driven the widespread adoption. I will then examine what principles an organization must adhere when building the collaboration platform for open innovation before reaping maximum payoff. The anal
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Classic Root Causes of Innovation Failures—Things We All Know but Sometimes Forget identifies frequently found—root causes behind their non-observance. We will first focus on the non-respect of a critical strategy rule—the imperative need to anticipate and react to external changes—and a basic execution rule—the necessity to build integrated innovation process roadmaps. Failures
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