| 书目名称 | Storytelling in Organizations | | 副标题 | A Narrative Approach | | 编辑 | Karin Thier | | 视频video | | | 概述 | Presents a step by step description on working with storytelling in organizations.Gives an overview about the state of the art of storytelling methods.Provides diverse application scenarios for the re | | 丛书名称 | Management for Professionals | | 图书封面 |  | | 描述 | .This book highlights storytelling as a concrete and viable method which can be used in various operational fields in organizations: from change management to project management and knowledge management, it presents employees’ stories on past projects and the diverse, essential aspects of corporate culture they reveal, in an easy-to-comprehend and entertaining fashion. These stories focus on specific but generic experiences which can be adapted and exploited by the reader to ultimately tap into hidden knowledge and increase transparency during daily routines in his or her own organization. Knowledge managers, coaches, and strategists alike will find a ‘real-life‘ connection through these stories, helping them improve their own storytelling methods. The book also provides exhaustive information on the latest storytelling methods and strategies..The adaptations .Thier. has made to bring learning histories to corporate settings accelerates the capture, flow, and application of organizational knowledge that speeds up changes to improve operations!.George Roth (Principal Research Associate at MIT Sloan School of Management, Boston, United States). | | 出版日期 | Book 2018 | | 关键词 | Storytelling for change management; Storytelling for restructuring; Storytelling in branding; Organizat | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-662-56383-0 | | isbn_softcover | 978-3-662-58581-8 | | isbn_ebook | 978-3-662-56383-0Series ISSN 2192-8096 Series E-ISSN 2192-810X | | issn_series | 2192-8096 | | copyright | Springer-Verlag GmbH Germany, part of Springer Nature 2018 |
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发表于 2025-3-21 16:49:02
