| 书目名称 | Specialization in Online Innovation Communities |
| 副标题 | Understand and Manag |
| 编辑 | Jan Bierwald |
| 视频video | |
| 概述 | Publication in the field of economic sciences.Includes supplementary material: |
| 丛书名称 | Forschungs-/Entwicklungs-/Innovations-Management |
| 图书封面 |  |
| 描述 | Jan Bierwald presents the individual behavior of members in Online Innovation Communities, in which thousands of users contribute voluntarily to a jointly developed outcome. The individual member behavior is explored by conducting a detailed content analysis of more than 7,300 mails. His study shows on which content individual members focus their contributions and how specialized members behave within the community. This leads to various implications for today’s community management to improve the attracting, controlling and retaining of their members. |
| 出版日期 | Book 2014 |
| 关键词 | Division of labor; Individual behavior; Online Innovation Communites; User Innovation |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-658-05318-5 |
| isbn_softcover | 978-3-658-05317-8 |
| isbn_ebook | 978-3-658-05318-5 |
| copyright | Springer Fachmedien Wiesbaden 2014 |
发表于 2025-3-21 17:56:27
