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Titlebook: Revenue Management in the Lodging Industry; Origins to the Last Ben Vinod Book 2022 The Editor(s) (if applicable) and The Author(s), under

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Hotel Pricing,ious types of hotel rates for various customer segments. A model for pricing decision support under competition is proposed, and the chapter concludes with a discussion on dynamic pricing and psychological pricing.
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Personalization in Hospitality,Core concepts of a universal customer profile that is owned by the customer and the universal data exchange to support a seamless travel experience are introduced. The chapter concludes with the challenges with personalizing corporate travel.
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Future State,ork in a COVID-19 and post COVID-19 world using a sales and operations planning framework when historical demand patterns do not represent the future. The chapter concludes with a discussion on the latest technologies such as Web3 and blockchain, Metaverse, and non-fungible tokens that will have an impact on the lodging industry.
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Introduction to Hotel Revenue Management,ustry after the introduction of the concept by American Airlines in 1986. The roles of the hotel CRS, PMS, Internet, online direct and indirect channels, and connectivity are reviewed. The core components of revenue management such as hotel rates, hotel competitors, loyalty programs, role of social
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Challenges with Harnessing the Revenue Opportunity,on of the hotel landscape with a long tail of independent properties, the power of the online travel agencies, hotel ownership, and connectivity between the hotel CRS and PMS for a single image of room inventory are discussed. The various types of hotels, hotel ownership structures, role of star rat
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Hotel Pricing,Hubbart and Louis Toth. The fully allocated cost of an occupied room and direct variable costs are building blocks to determine hotel rates. Various types of hotel pricing approaches are reviewed. Core concepts of hotel rates and the price-demand curve are discussed followed with a review of the var
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