| 书目名称 | Proactive Intelligence | | 副标题 | The Successful Execu | | 编辑 | John J. McGonagle,Carolyn M. Vella | | 视频video | | | 概述 | Educates working executives and managers about the power of competitive intelligence.Provides real guidance on how to identify what competitive intelligence is needed and then how to get it.Tells read | | 图书封面 |  | | 描述 | .Traditionally, tapping into the power of competitive intelligence (CI) meant investing in the development of an internal CI unit or hiring outside consultants who specialized in CI. .Proactive Intelligence: The Successful Executive‘s Guide to Intelligence. offers an alternative: learn how to do it yourself and how to effectively manage the parts you cannot. The tools and techniques that will enable you to produce your own CI for your consumption are out there, and have been honed by decades of work. But, you cannot just adopt them – you have to adapt them. . Why? Because, when you finish reading this book, you will be the data collector, the analyst, and the end-user. Traditional CI is premised on a reactive, two part relationship – a CI professional responding to what an end-user identifies as a need; by doing this yourself you can turn CI from being reactive to being proactive. As the decision-maker, you can get what CI you need, when you need it, and then use it almost seamlessly. Written by two of the foremost experts on CI, Proactive .Intelligence: The Successful Executive‘s Guide to Intelligence.:. shows where and how CI can help you and your firm,. provides practical guid | | 出版日期 | Book 2012 | | 关键词 | Competitive Intelligence; Decision Making; Management Planning; Strategic Planning; War Games; Engineerin | | 版次 | 1 | | doi | https://doi.org/10.1007/978-1-4471-2742-0 | | isbn_softcover | 978-1-4471-5911-7 | | isbn_ebook | 978-1-4471-2742-0 | | copyright | Springer London 2012 |
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发表于 2025-3-21 18:34:27
