| 书目名称 | Managing Value Propositions in Service Ecosystems |
| 编辑 | Julian Boha |
| 视频video | |
| 概述 | Publication in the field of Innovation Ecosystems ? |
| 丛书名称 | Markt- und Unternehmensentwicklung Markets and Organisations |
| 图书封面 |  |
| 描述 | Julian Boha explores value propositions in ecosystems as they play an important role in communicating how a company aims to provide value to business partners and customers. Value propositions are used in our everyday language, yet the concept remains ambiguous as there is a lack of empirical evidence about value propositions and their formal development process. The author provides a much-needed understanding of value propositions within the context of ecosystems and offers tools to systematically create value propositions and orchestrate ecosystems to foster innovation. Further, this book advances to the current understanding of value propositions and their application in the context of innovative ecosystems. |
| 出版日期 | Book 2021 |
| 关键词 | Innovation Ecosystems; Case Study Research; Value Propositions; Perceived Value Propositions; Ecosystem |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-658-31713-3 |
| isbn_softcover | 978-3-658-31712-6 |
| isbn_ebook | 978-3-658-31713-3Series ISSN 2945-879X Series E-ISSN 2945-8803 |
| issn_series | 2945-879X |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Fachmedien Wies |
发表于 2025-3-21 17:30:53
