Titlebook: Innovation and Capacity Building; Cross-disciplinary M Demetris Vrontis,Yaakov Weber,Evangelos Tsoukatos Book 2018 The Editor(s) (if applic

忠诚

书目名称Innovation and Capacity Building影响因子(影响力)




书目名称Innovation and Capacity Building影响因子(影响力)学科排名




书目名称Innovation and Capacity Building网络公开度




书目名称Innovation and Capacity Building网络公开度学科排名




书目名称Innovation and Capacity Building被引频次




书目名称Innovation and Capacity Building被引频次学科排名




书目名称Innovation and Capacity Building年度引用




书目名称Innovation and Capacity Building年度引用学科排名




书目名称Innovation and Capacity Building读者反馈




书目名称Innovation and Capacity Building读者反馈学科排名

人类

,Neuromarketing in Customer Behaviour—Customers’ Diencephalic and Mid-Brain Implications in Purchaseapter details the parts of the brain on which advertising messages act, thus highlighting the impact of neuromarketing on consumer choices. The results of the research highlight the positive effects of neuromarketing on the measurement of consumer behaviour, providing important theoretical and managerial implications.

思想上升

Linking Motivational Leadership with Creativity,reative. The research validates, for the first time, for Greece, the mainstream international theoretical arguments documenting the effectiveness of leadership and hierarchy in motivating employee creativity, also putting forward the resulting practical implications.

mercenary

Innovation Performance and Development Assistance and Growth in Four East European Member States,ings in two different innovation performance groups. In four European member states, with different levels of innovation performance, only per capita gross domestic product is statistically significant. The results are consistent with the notion that foreign aid transfers can distort individual incentives.

斜坡

,Impact of Innovation and Change Management on Employees’ Performance,oyees working in the health sector in North Lebanon. The results showed that change communication (representing organisational dynamics), employee satisfaction with change and employee perception of innovation management positively impact employee performance.

epinephrine

The Evolution of Marketing as an Innovative Knowledge Stream: The Evolving Role of Stakeholder Caus stakeholder causal scope of strategic market/stakeholder orientation, as an alternative approach to building capacity in dealing with the contemporary competitive markets, with an aim to prolong competitive advantage.

BROW

数量

断言

Book 2018s landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective. Focusing on the paradigms of neuro-marketing, innovative change management, motivational creativity, and customer data management, to name a few, the authors provide practical lear

leniency

Managerial Biases in Mergers and Acquisitions,in mergers and acquisitions. It explores whether perceptions of success increase the tendency to attribute success to management actions and whether experience of failure leads to increasing attributions to cultural differences. Finally, it provides ideas for future research and lays out practical implications for managers.