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Titlebook: Contemporary Business Research in the Islamic World; Proceedings of the 1 John Fraedrich,Marina Pirtskalava,Baker Al Serhan Conference proc

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书目名称Contemporary Business Research in the Islamic World
副标题Proceedings of the 1
编辑John Fraedrich,Marina Pirtskalava,Baker Al Serhan
视频video
概述Addresses Islamic business concepts and provides insights on doing business in Islam-oriented regions.Addresses issues such as Muslim consumer behaviour, services and social media marketing, Halal bus
丛书名称Springer Proceedings in Business and Economics
图书封面Titlebook: Contemporary Business Research in the Islamic World; Proceedings of the 1 John Fraedrich,Marina Pirtskalava,Baker Al Serhan Conference proc
描述.This proceedings volume presents a cutting-edge exploration of Islamic marketing, delving into the details of Muslim consumer behavior and Halal business practices, while offering invaluable strategies for navigating the dynamic world of commerce in Islam-oriented regions. Featuring selected chapters from the 14th Global Islamic Marketing Conference, it provides a comprehensive overview of research and insights into Islamic business practices, focusing on innovative marketing strategies. Readers can expect to find detailed analyses and practical guidance on topics such as the impact of neurotransmitters on Islamic research, the influence of religiosity on Muslim consumers’ adoption of cryptocurrency, and how perceived price, quality, and trust affect purchase intentions for Halal products. The volume also explores whether Halal hotels in Malaysia align with green practices, factors driving customer behavior in online banking, and the digitalization of Halal food supply chains through blockchain...Further chapters investigate customer loyalty in Islamic traditional markets, the factors influencing brand love in Moroccan football, and the impact of sustainability and corporate gover
出版日期Conference proceedings 2024
关键词Muslim Consumers; Islamic Entrepreneurship; Digital Transformation; Supply Chains; Islamic Business
版次1
doihttps://doi.org/10.1007/978-981-97-5400-7
isbn_softcover978-981-97-5402-1
isbn_ebook978-981-97-5400-7Series ISSN 2198-7246 Series E-ISSN 2198-7254
issn_series 2198-7246
copyrightThe Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapor
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https://doi.org/10.1007/978-1-4684-9917-9 this objective, we propose and test an integrated framework combining factors from the technology acceptance model (TAM), the theory of planned behavior (TPB), and the perceived risk theory. Data was gathered through a self-administered questionnaire distributed from 212 Moroccan respondents, repre
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Detection Methods for Water-Borne Pathogens,t any proselytization, converts from Catholicism, which was a religion of his birth, to Islamism which is a religion of his choice. While narrative principle, in of itself, does not generate theories, it does bring meaning to some consumers’ life. Using it to analyze a subject’s story does not only
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https://doi.org/10.1007/978-1-4419-1497-2ng services. The data for this research was gathered through a survey conducted among 109 customers from various banks, using a convenient sampling method. The analysis model employed in this study is based on structural equations (SEM) and estimated using the partial least squares (PLS) approach. T
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Descriptive Epidemiology in Public Healthation plays a role in accelerating connectivity within various sectors, including the halal industry. The government, through the Halal Certification Agency, known as BPJPH, has made a breakthrough in digitizing halal certification, both regular and self-declared. Digitalizing halal certification ha
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Selected Topics on Gabor Frames,plained by a number of factors. This study‘s objective is to propose a brand love explanatory model that takes both antecedents and consequences into account. A survey has been distributed to 503 people in an effort to shed some light on this phenomena. Football brand love is influenced by prior suc
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