| 书目名称 | Customising Stakeholder Management Strategies | | 副标题 | Concepts for Long-te | | 编辑 | Margit Huber,Martina Pallas | | 视频video | | | 概述 | Includes supplementary material: | | 图书封面 |  | | 描述 | Stakeholder Management - From Management Philosophy to a Tool for Everyday Working Life Use of Stakeholder Management Today In times of growing globalisation and increasingly tough c- petition the use of stakeholder management tools is becoming much more widespread. Nowadays, the concept of stakeholder mana- ment is no longer limited to the specific focusing of all corporate activity on interest groups, such as customers, employees, sha- holders or suppliers, but has become an integral part of a company’s daily action. Measuring the quality of relationships between companies/insti- tions and the relevant interest groups, developing actions aimed at improving these relationships (managing) and the continuous mo- toring of the effects in line with the TRI*M approach, is gaining momentum in all areas and at all levels of companies and ins- tutions. Today, human resources departments usually measure the comm- ment of employees in all organisational units on an annual basis, and senior managers develop strategies with their employees to the level of commitment, the success of which will ultimately be reviewed through subsequent measuring. This greater focus on employee commitment has on | | 出版日期 | Book 2006 | | 关键词 | Corporate Reputation; Customer Retention; Customer Satisfaction; Employee Commitment; Process Management | | 版次 | 1 | | doi | https://doi.org/10.1007/3-540-31319-2 | | isbn_softcover | 978-3-662-50057-6 | | isbn_ebook | 978-3-540-31319-9 | | copyright | Springer-Verlag Berlin Heidelberg 2006 |
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发表于 2025-3-21 19:51:13
