书目名称 | Contemporary Issues in International Business |
副标题 | Institutions, Strate |
编辑 | Davide Castellani,Rajneesh Narula,James T. Walker |
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概述 | Enhances understanding of changing international business environments and the implications for MNE strategy and performance.Considers the major aspects of the new balance in international business in |
丛书名称 | The Academy of International Business |
图书封面 |  |
描述 | .The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter). Published in association with the UK and Ireland Chapter of the Academy of International Business..This brand new edited collection addresses the growing uncertainty and socio-economic challenges of globalisation and its profound implications for the strategies and operations of multinational enterprises (MNEs). Responding to the new balance in international business, the authors offer valuable insights into the co-evolutionary processes involved in headquarters-subsidiary relationships, the need for novel strategies by MNEs to retain competitive advantage, improve performance and contribute to the global economy.. |
出版日期 | Book 2018 |
关键词 | Socio-Economic Challenges; globalization; strategy; international business; MNEs; global economy |
版次 | 1 |
doi | https://doi.org/10.1007/978-3-319-70220-9 |
isbn_softcover | 978-3-319-88906-1 |
isbn_ebook | 978-3-319-70220-9Series ISSN 2662-1223 Series E-ISSN 2662-1231 |
issn_series | 2662-1223 |
copyright | The Editor(s) (if applicable) and The Author(s) 2018 |