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Titlebook: Communicating Popular Science; From Deficit to Demo Sarah Tinker Perrault Book 2013 Palgrave Macmillan, a division of Macmillan Publishers

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Rhetorical Orientations: Inviting Reader Engagementof information and arguments. Depending on how texts pose problems, they may invite readers to be passive recipients of knowledge, or to be engaged coparticipants in figuring out what the knowledge means, or (usually) in some middle ground between these poles.
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Theoretical and Analytical Framework dubbed ‘Realist—Skepticism’ (Bauer et al., ‘Public’). Next it discusses rhetorical genre theory as a way to understand texts as discursive objects, then it describes the specific analytic framework I use to identify relevant characteristics of popular science writing in specific texts. Finally, it explains my text selections.
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Practitioner Perspectives on their Craftnvestments and responses to science, correct misrepresentations of science by nonscientific pressure groups, and expose over-enthusiastic manipulation of the media and other unethical behaviours by scientists themselves’ (p. xvi).
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Boundary Work: Presenting Science in Context, and between readers and science (Chapter 8). The final application chapter draws together strands from Chapters 5–8 in a discussion of applying CUSP (Critical Understanding of Science in Public) principles to controversial areas of science and questions of risk.
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