书目名称 | Commercial Nationalism |
副标题 | Selling the Nation a |
编辑 | Zala Volcic,Mark Andrejevic |
视频video | |
丛书名称 | Palgrave Studies in Communication for Social Change |
图书封面 |  |
描述 | This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses. |
出版日期 | Book 2016 |
关键词 | Nationalism; Commercialization; Media; Cinema; marketing; branding; national identity; nationalism; televisi |
版次 | 1 |
doi | https://doi.org/10.1057/9781137500991 |
isbn_ebook | 978-1-137-50099-1Series ISSN 2634-6397 Series E-ISSN 2634-6400 |
issn_series | 2634-6397 |
copyright | The Editor(s) (if applicable) and The Author(s) 2016 |