Titlebook: Analytics in Smart Tourism Design; Concepts and Methods Zheng Xiang,Daniel R. Fesenmaier Book 2017 Springer International Publishing Switze

GROG

简略

Conceptualizing and Measuring Online Behavior Through Social Media Metricsed on web metrics and business objectives are different representations of this multi-dimensional network. The ultimate goal of measuring economic values needs to rely on the quantification of this network, its evolution and connection with business performance.

Rodent

Leveraging Online Reviews in the Hotel Industryces of hoteliers is performed to collate and clarify the issues related to online reviews, as well as their influence on hotel performance. The successful and poor responses of hotel management to online reviews are presented to illustrate the best practices in enhancing hotel guest experiences and reputation management.

mortgage

Imen Jemili,Mohamed Mosbah,Leo Mendibourempaigns. The extracted knowledge is analyzed from a destination image perspective, incorporating Aaker’s dimensions of brand personality. The chapter highlights the importance of real-time analytics solutions for marketers to respond in a timely manner and adapt their positioning strategies.

调味品

Flu表流动

Naga Raju Jangam,G. P. Ramesh,P. Rachanater understanding of how a traveler creates touristic experiences. As such, it is argued that capturing ‘human sensing’ data offers the potential to transform the way tourism researchers measure traveler’s experiences and therefore design touristic environments.

初次登台

anticipate

Sana Ben Hassine,Elyes Kooli,Raafa Mraihisis of titles and other paratextual elements of a random sample of 300,000 OTRs of two tourist regions of the European Union. The findings in both regions are in agreement indicating that the most frequent keywords of UGC (good feelings) and WGC (destinations and attractions) are complementary.

ARK

patriot