书目名称 | Wonder Woman | 副标题 | Marketing Secrets fo | 编辑 | Iain Ellwood,Sheila Shekar | 视频video | | 图书封面 |  | 描述 | Women are the most financially attractive target audience and buy the majority of products and services, so improving the way we market to women is the easiest and most effective business growth strategy. This book dispels the traditional stereotypes about women as consumers and creates a clear business case for marketing to women. | 出版日期 | Book 2008 | 关键词 | brand; Brand Experience; communication; Experience Design; marketing; women | 版次 | 1 | doi | https://doi.org/10.1057/9780230594036 | isbn_softcover | 978-1-349-29977-5 | isbn_ebook | 978-0-230-59403-6 | copyright | Palgrave Macmillan, a division of Macmillan Publishers Limited 2008 |
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